Philadelphia Cream Cheese
Brand Given Tagline: It’s Silly if It’s not Philly
target audience : B2B, RESTAURANT OWNERS
NOTE: THIS IS A WIP PROJECT BUT I WANTED TO SHARE THIS FUN COPY
Full integrated campaign Release: March 12th
Brand Film: March 12th
Art director: Olivia Raifstanger
Copywriter: Myself
Creative Strategy: Hope Long
Designers: Jojo Perell & Anjani Dubey
Project managers: Hope Long & Myself